Fueled by our passion for surfing, living simply, and a drive to craft high quality products.
Learn more about us in the tabs below...
FARO MISSION:
To mitigate over consumption through quality long lasting goods.
FROM THE FOUNDER:
"I had fallen in love with surfing & exploring parts of the world few will ever see. However, both at home and on the road, I noticed a common problem threatening the smaller corners of the world we are all drawn to: overconsumption.
I decided I needed to do something to help others and myself become part of the solution, rather than being more part of the problem.
My aim was to make simple, durable products from rugged materials, mitigating overconsumption through quality, long-lasting goods."
- Jack Ventura
FARO CORE VALUES:
The FARO mission is our north star, and our core values guide the evolution of the brand and products.
QUALITY
Build gear that works better, looks better, and lasts longer, constantly improving everything we do. We believe FARO products are an investment. Therefore, we are investing time on the back end to ensure that everything we produce is a quality investment on the front end.
SUSTAINABILITY
The ability of something to sustain time - Create products and processes that are built to last and use responsibly sourced materials.
TRANSPARENCY
Be transparent about our practices. Built to last is a community effort, therefore, we will always be honest in order to encourage open conversations, which are crucial to our success.
EXPLORATION
Inspire exploration in all its forms, including how we explore people, products, and places. Discover how we can push boundaries and inspire creativity.
TIMELESSNESS
Not everything should change with trends. That's why we focus on creating timeless staples - utilitarian goods that won't go out of style but will encourage exploration and adventure for years to come.
What We're Made Of
Materials Guiding Philosphy:
Faro goods are fighting overconsumption. Therefore, our products must be made from mindfully sourced materials that are rugged, recycled, and built to sustain time.
Our goal is always gear that is built better, looks better, and last longer. We belive this makes it a sustainable choice that will naturally be part of your journey for a long, long time.
Learn about what goes into our meterials below!
Our Materials:
Responsibly Sourced:
To us, sustainability means working with ethically and responsibly sourced materials to create products that will stand the test of time. All Faro products are crafted with this philosophy in mind. We utilize different materials throughout our line of goods, some of which are: recycled polyester made from ocean-found plastic waste, organic cotton grown here in the USA, and dead-stock and factory seconds canvas that would normally be put into landfills. For all of our products, we will continue to put the planet ahead of profits, creating responsible products that last a lifetime.
Made From Ocean Found Plastic:
For our surfboard bags and other accessories, the journey of our fabric starts in Bali, Manila, and Nairobi where we have teamed up with local advocates that collect ocean & landfill plastic bottles, whereupon the bottles are cleaned, sorted, and the usable plastics are broken down then shipped via climate-neutral shipping to facilities in China where once-old plastic is turned into our rugged StokedPlastic™️ canvas. The StokedPlastic™️ canvas is then shipped to our local San Diego manufacturing facility where it is cut and sewn into board bags. Each Board bag pulls 45+ ocean found plastic bottles out of the water! Directly battling over consumption.
Adventure Proof:
All of our bags are handmade from rugged materials that are meant to endure a life of exploration by the sea. Attention to detail is ingrained in our process, and no stitch is overlooked. Small scale local manufacturing allows us to ensure that you're getting the best quality product every time.
Simple Timeless Style: