A preseason ordering program is a must for brands looking to leverage cash flow, data, market opportunities and forecasting by offering buyers incentives for placing orders early. Why have product show up that you don't even know that your buyers will want?! With SKU CANDY, we encourage our brands to take advantage of this feature on our platform.
Welcome to SKU CANDY, "Where Brands Meet Buyers." Our mission is to be the premier buying and selling wholesale marketplace in the Outdoor, Lifestyle, Surf, and Sporting Goods Categories. With over 30 years of combined experience by our founding team, we understand the needs of our buyers and sellers alike and we've built our site with both parties in mind.
In 2021, business to business (B2B) online marketplaces in the United States generated $1.58 trillion in sales. This number is up from $889 billion in sales on online B2B marketplaces in 2017 and is expected to reach $2.5 trillion in the US alone by 2025 (Insider Intelligence).